AT&T Toggle FAIR Animation
AT&T Toggle is an AT&T internal BYOD (Bring your own device) solution to facilitate collaboration between employees - regardless of their own hardware and geographical location.
As part of the product launch at numerous trade fairs in the US, we were responsible for creating the app presentation animation in collaboration with a US based agency. The video was displayed on an oversized smartphone as the highlight of the fair booth.
The idea behind this type of presentation was to create immediate awareness for the product as well as to show the usage of the app with a quick walkthrough animation.
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