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AT&T Cargo View Animation

Project Description

AT&T Cargo View with Flightsafe is a service from AT&T that helps to protect priceless asset shipments across the globe. In consultation with the client, we have been given the task to create a story around the product that would explain the process & features in an entertaining and informative way avoiding complexity.

 

Our idea was to go with an animated infographic as part of the marketing campaign - consisting of flat simplified animated graphics and iconography that would easily walk the viewer through a sample „Cargo View“ air shipment and visualise all relevant data in a simple manner.

 

In cooperation with AT&T’s Brand department, all graphics and animations have been designed in accordance to corporate design guidelines.

Services

Project Management

art direction

illustration

storyboarding

animation

compositing

Animation

Storyboard / Illustration #1

Storyboard / Illustration #2

Colour Palette

Typography

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